Scottsdale Fashion Square
GRAND ARRIVAL
Developer: Macerich
Location: Scottsdale, AZ
Services: Pre-planning, Design, Branding, Marketing, Merchandising, Leasing
SUMMARY
With the help of Thirty Three Group, Macerich has set out to re-imagine the “Grand Arrival” porte-cochere section of the center by integrating contemporary F&B offerings and infusing warm, residential design features. On the inside of the center, Thirty Three Group and Macerich will connect two disjointed communal gathering areas through synergistic design, and by marrying the familiar concept of a food court with the energetic vibe of a food hall.
